GUESS Watches has partnered with #Tide, an award winning organization that works to prevent new plastics from entering our oceans. These watches have been designed to use 100% ocean bound plastic which will help to reduce greenhouse gas emissions, save on fossil fuel resources and create jobs for fisherman. The bracelet and case are made of #Tide ocean material TM resin, 100% recycled ocean bound plastic. The see through dial is made up of bio-based materials and a solar powered movement.

Responsibility

Our #Tide ocean material resin case and bracelet are made from 100% ocean-bound plastic.

Life Below Water

#Tide cleans our oceans and provides a better ocean habitat above & below the water.

Waste to Wrist

Using ocean-bound plastic gives it value by turning it into reusable premium, raw materials.